1. What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners useful information about how their site is being used.
Cookies allow a website to recognize your device and remember information about your visit, such as your preferences, login status, and other settings. This information can be used to personalize your experience and make your interactions with the website more convenient.
2. How We Use Cookies
Vividior LLC ("Vividior," "we," "us," or "our") uses cookies and similar tracking technologies on our website to:
- Enable essential website functionality and security features
- Remember your preferences and settings
- Authenticate users and maintain secure sessions
- Analyze website traffic and usage patterns
- Improve our website's performance and user experience
- Deliver relevant content
- Measure the effectiveness of our marketing campaigns
3. Types of Cookies We Use
We use the following categories of cookies on our website:
Strictly Necessary Cookies. Essential for the website to function properly. These cookies enable core functionality such as security, network management, and account access. You cannot opt out of these cookies as the website cannot function without them. Examples: session management, authentication, security tokens, load balancing.
Functional Cookies. Enable enhanced functionality and personalization. These cookies remember your preferences and choices to provide a more personalized experience. Examples: language preferences, region selection, remembered login details, display preferences.
Analytical and Performance Cookies. Help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve the website's structure and content. Examples: Google Analytics, page view tracking, user journey analysis, performance monitoring.
Marketing and Advertising Cookies. Used to track visitors across websites to display relevant advertisements. These cookies may be set by our advertising partners to build a profile of your interests. Examples: retargeting campaigns, ad effectiveness measurement, social media sharing.
4. Cookie Duration
Cookies can remain on your device for different periods of time:
- Session Cookies: Temporary cookies that expire when you close your browser. They maintain your session as you navigate our website.
- Persistent Cookies: Remain on your device for a set period (from days to years) or until you delete them. They remember your preferences and settings for future visits.
Most cookies used on our website have a retention period of up to 2 years, unless you clear them manually from your browser.
5. Third-Party Cookies
In addition to our own cookies, we may also use various third-party cookies to report usage statistics, deliver content, and provide other services. These third parties include:
- Google Analytics: We use Google Analytics to understand how visitors interact with our website. You can opt out by visiting https://tools.google.com/dlpage/gaoptout.
- Social Media Platforms: If you interact with social media features on our website, those platforms may set cookies on your device.
- Advertising Partners: Our advertising partners may use cookies to deliver targeted advertisements based on your interests.
6. Your Cookie Choices
You have the right to choose whether or not to accept cookies. Here are your options:
6.1 Cookie Consent
When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or customize your cookie preferences. You can change your preferences at any time by clicking the cookie settings icon on our website.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings, typically in the "Options," "Preferences," or "Privacy" menu. You can block all cookies, accept only first-party cookies, delete cookies when you close your browser, or be notified when a cookie is set.
6.3 Opt-Out Request Form
You can also submit a formal opt-out request using the form on our website. We will process your request within 1 to 2 business days. Note that strictly necessary cookies cannot be disabled as they are essential for the website to operate.
You can also opt out of interest-based advertising by visiting optout.aboutads.info or optout.networkadvertising.org.
7. Impact of Disabling Cookies
If you choose to disable or reject cookies, some features of our website may not function properly. Strictly necessary cookies cannot be disabled. Disabling other cookies may affect your ability to use certain features, remember your preferences, or access personalized content.
8. Do Not Track Signals
Some browsers offer a "Do Not Track" (DNT) feature that sends a signal to websites you visit indicating that you do not want to be tracked. Our website does not currently respond to DNT signals. However, you can use the cookie management tools described above to control tracking on our website.
9. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date. We encourage you to review this policy periodically.
10. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us.
Vividior LLC
1001 Woodward Avenue
Detroit, MI 48226
support@vividior.com